Digital marketing has turned into an essential part of the marketing management of practically any company in every industry. Online Master in Digital Marketing and E-commerce helps students to discover the dynamic and complex field of digital marketing and provides both theoretical and practical knowledge.
The main areas covered during the program are website management, UX, email marketing, digital marketing strategy and marketing planning, search engine optimization (SEO), content marketing, lead generation, inbound marketing, search engine marketing (SEM), online reputation management, webinars, affiliate marketing, social media, and e-commerce.
Leadership in Digital Education in Spain.
Faculty with Digital Marketing and E-commerce Experience.
Students from 100 Different Countries.
Multiple Company Visits and Practical Knowledge.
Learning-by-Doing Teaching Methodology.
Digital marketers are in high demand and are the most hired type of marketing professionals.
Rankings, Accreditations, and Partnerships
Accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
Awarded as a Five Stars Business School for Teaching Quality by QS Ranking System
The only higher education institution in Spain accredited by Microsoft as a leader in digital education
Received 3 top scores in U-Multirank for divisions of Research, Teaching & Learning and International Orientation
What you will learn
Managerial proficiencies of Worldwide leaders:Studying for a Master in Digital Marketing in Barcelona prepares students to lead teams, negotiate, and communicate effectively in international environments managing various digital marketing and ecommerce projects.
Digital marketing applied to marketing management:Gain knowledge about the digital marketing tools and techniques used widely in today’s global marketing sector.
Digital marketing communications:The digital marketing communications field is fundamentally the equivalent of the traditional marketing communications mix. Students become accustomed to the digital marketing communications tools which include display ads and pay-per-click advertising, in addition to many others.
Ecommerce management:Learn how to stay relevant and competitive using intelligent e-commerce and e-business management solutions. Gain the skills and training needed to succeed in e-commerce as you study for your Master in Digital Marketing in Barcelona.
Digital Strategy:Acquire the foundation for the implementation of digital marketing strategies and utilize the foremost information technologies on the market which have changed business models in recent times.
The Online Master in Digital Marketing prepares students to enter the revolutionary tech industry. Students earning their Master in digital marketing and e-commerce from GBSB Global Business School will be armed with the most up-to-date digital marketing concepts and techniques, preparing them for their exciting futures in this popular industry.
Digital marketers are highly sought after and are increasingly the most hired type of marketing professional.
To be qualified for admission to Online Master in Marketing Management, you must:
Have earned a Bachelor’s degree (or equivalent) or higher; be in the process of finalizing your Bachelor’s degree (or equivalent), or demonstrate a high level of relevant professional experience
Have a high level of English language
Complete all required forms for admission and submit all required documents