Arts studies incorporate the history, culture, and practice of a variety of different art forms. Examples of topic areas include sculpture, film, painting, musical instruments, theater, and photography. Programs often combine classroom learning with hands-on work.
The UCAM Master's degree in Art and Communication is an own title of the Universidad Católica San Antonio de Murcia (UCAM) in Graphic and Web Design oriented to all those
The UCAM Master's degree in Art and Communication is an own title of the Universidad Católica San Antonio de Murcia (UCAM) in Graphic and Web Design oriented to all those who want to obtain a university degree in this field of digital communication.
Divided into two distinct areas, this first one is dedicated to the knowledge of the conceptual and practical areas that every designer must know how to manage to integrate into a design studio or agency: advertisements, posters, catalogs, brochures, digital retouching, Logotype and corporate identities.
The second area is dedicated to the transfer of this knowledge to the internet. Based on the work in the execution of web projects based on standards the student knows the main languages of web design, such as HTML and CSS, the fundamentals UI-UX, responsive design WordPress....
The Online Master's Degree in Art Direction in Communication is designed on a perspective of project execution in which you must understand, conceptualize and project ori
Online Master's Degree taught in SpanishObjectives of the Master
The Online University Master's Degree in Art Direction in Communication is designed on a perspective of project execution in which you must understand, conceptualize and project original and attractive visual solutions that enhance the message to be communicated. From the most spectacular audiovisual production to the simplest web page, the contribution of the art director is fundamental. The final objective of the master is that the students who study it are able to generate relevant ideas that connect brands with people and can give them shape in any communication channel.
Highlight the role of strategic communication as a factor of analysis, differentiation and positioning.Learn the competences and functions of the art director and its realization with other creative profiles.Conceptualize and execute multichannel communication actions from the reflection and analysis of the message to be transmitted and its audience.Enhance the efficiency of the persuasive message visually.Supervise and direct the production phases.Increase creative and executive capacity through the development of practical projects.Access requirements...